Deja vu.. Black Berry


It was a couple of years ago, myself and my colleagues on our way to the office were discussing ‘Blackberry Boys' and we all felt that BB will die soon. 
We could peep into the future with ease...easily but wonder how BB missed it and messed it! It is Hot on the web to discuss reasons for BB’s debacle...
However, My take is…
  • Respect the Customer.
  • Listen.
  • Unlearn to Re-learn.
Starting from the day your confidence gets appended with ‘over’, your days are numbered. 
Take a look at the videos. they thought that it's market-shaping! 
Well, the market shaped the RIM.
Two years later, RIM is dead and BB10 is a new avatar.
If BB is to rise like a Phoenix, It will have to patiently wait for iPhone or Samsung to do the same mistake!
Not surprisingly, I get a sense of deja vu after iPhone 5 launch and iphone 6 previews.
This is the ' Market Shaping' BlackBerry Indian ad..



Here is an article closely related to this article from Strategy+Business

Publicis CEO's 2013 message .Great Interactive video

Do not miss using YouTube controls generously..
Use...
~ Sound
~ Picture Quality
~ Stop
~ Play
~ Full Screen
to enjoy a Brilliant Interactive Video. 
Happy Weekend!
Here are the Stats if you are interested.

The Problem itself as a Solution : Six examples

Problems are everywhere. Problems are opportunities. The more, the merrier.
Because , we all make money on problems. Every single business in the world thrives by offering a solution to a problem. However, we are yet to recognize that many times, the problem itself is the solution.
Here I furnish six Innovative solutions by experts using the problem itself as a solution.

Vaccines:  Use the Pathogen itself  as a Medicine
A vaccine typically contains an agent that resembles a disease-causing microorganism, and is often made from weakened or killed forms of the microbe, its toxins or one of its surface proteins.

Traffic Jams: Avert bigger traffic jams by creating Smaller Traffic jams.
Yes. Indeed. Haven’t you thought that systematically small traffic jams are created at every Red light to ensure you avoid bigger traffic jams? We all know the chaos when traffic signals fail. Mumbaikers, the citizens of Mumbai Know its Value. That’s why you find they rarely jump the signals.  Want to know more science behind this, read the brilliant book titled “Numbers Rule Your World: The Hidden Influence of Probabilities” by Kaiser Fung.

Population Control: Control Population by increasing the life expectancy at Birth (reducing child mortality)
Research shows when child death rates are high, families tend to have more children in anticipation of child mortality. we may not agree Immediately due to a lack of understanding of numbers. Take a look at the Video by Prof Hans Rosling.  He says …Child survival will help in stopping population growth, will help the family also having fewer pregnancies. 

Homoeopathy :  Similia Similibus Curanter (Latin)
or in plain English,  “that which can cause can cure”. In a layman’s language, a substance that causes the symptoms of a disease in healthy people will cure similar symptoms in sick people. This is the fundamental principle of Homeopathy.

Mosquitoes: Control Population of Mosquitoes by breeding more mosquitoes
Yes. Oxytec, a company of Mr Haden Parry has a solution to control the mosquito menace. The solution is to breed a special male mosquito that can regulate female mosquito fertility. All you need to do is breed them and leave them to the environment. The concept lies in using two biological features. One is that male mosquitoes do not bite and so, it can not cause disease and the other one is a law of nature! The male will always find females to mate with! 

Cybersecurity: “Hacktivists” as cybersecurity professionals or Anti Hacker hackers!
Today the world uses hackers to combat cybercrime. We now have Ethical Hacking as a respectable profession!

We were never taught to look for the solution in the problem itself. So, we need to unlearn and relearn. 
This unlearning and relearning can creatively change our approach to the problem and possibly bring in innovative solutions.

Though it is a cliché, I dare to quote “Even Impossible and I ‘ m possible”.
Does it ring a bell?

Have you taken a deeper look at the menu ?

We receive updates on LinkedIn every day.
Piqued by the quantum of updates, I was cursing LinkedIn for pushing irrelevant updates. 
The moment you open LinkedIn, you are greeted with updates of your connections following innumerable companies and these lists are never-ending. In the process, you may miss knowledge updates.
I was about to write to LinkedIn to give choice to the users what to view and what not to view. Then,I took a deeper look at the menu. I realized that my ignorance was profound.
The choice is already there.
I just had to find it.

The same is true with our lives. Everyday opportunities and choices are presented to you like a menu.
Have you taken a deeper look at the menu?

Yesterday's 8 GB is todays 32 GB !!!



Maybe my ignorance. 
Maybe it a simple issue for a finance professional but, I failed to understand...
The story goes like this....I bought an 8 GB SD card from a leading "TRUSTworthy" electronics store in Jan'12 for Rs.1200.Now, in Jan 2013 This SD card conked out!
I took it to store as it is under warranty and the store gracefully agreed to replace it. He had 2 choices
Choice 1: Replace an 8GB Piece
Choice 2: Give back Money and ask me to buy goods worth Rs.1200 (Incase my goods exceed Rs.1200/- I need to pay the difference amount) 
When I requested Option 2, the store manager agreed. 
So, I had Rs 1200 /- to purchase.
In lieu of an 8GB Card, I purchased a 32GB card for the same Rs 1200. (Nowadays a 32 GB SD Card  costs ~ 1200)  
No extra money or difference of money was paid. 
Now, my gain is 8GB to 32GB for the same Rs.1200
( Should I consider Rupee devaluation in 1 year + Inflation as my extra gain ? )
How about to Store? I understand the intangible gain like goodwill etc.
Other than those intangible issues, Did the store Gain ? or No Loss-No Gain or Notional Loss? 
Though no one measures P&L on a single SD Card, If we were to compute what is the P&L?
I am confused @#$%^&

Merge , Split , Reorder and more with PDF files. Absolutely free!

Most often we get or download magazines in PDF from the Internet and they contain lots of Ads. The size is big and you want to save just a couple of articles and discard the rest and the ads or you may want to convert PDF to images. This is where PDFill can be of great use...
PDFill is absolutely free software that enables you accomplishes many tasks with ease.
You can use it to Create PDF files from any printable file, You can create images from PDF files, You can split-merge, Order-Reorder, Rotate, Crop, add header- footer, add watermark, and even Encrypt and Decrypt a PDF file.
One more Secret...You can print a PDF file that is "Print Disabled" all that you need to do is recreate PDF using PDFill!
It's a valuable tool. This is what you can do with PDFill.
Download the same here. PDFill Download